Tag: Social Commerce

  • Post Pandemic Shopping Behaviour – The Rise of Social Commerce

    Post Pandemic Shopping Behaviour – The Rise of Social Commerce

    The pandemic outbreak in 2020 forced businesses to rethink their entire marketing strategy. Those heavily relied on their brick-and-mortar presence had to find new ways to survive. This led modern trends, such as eCommerce and social commerce supercharged overnight. – says Carl Hutchinson in one of Retail Week’s recent articles. (C., Hutchinson, 2021) Those who […]