Tag: Facebook

  • Shoppable Posts on Social Media

    Shoppable Posts on Social Media

    Those old days are long gone when we used social media only to find and follow our schoolmates, old friends and colleagues. A lot has changes since brands and businesses have discovered social media platforms and started reaching us with their posts and adverts. By the 21st century, the borders between browsing and buying have […]

  • Facebook Advertising Best Practices

    Facebook Advertising Best Practices

    What key objectives can be satisfied with Facebook advertising?   1. Awareness Awareness is about to tell people what makes a business different from its competitors. Awareness is generating interest in a business’ products or services and tell people why the business is valuable to them. (Facebook, n/a) Example: someone opens a party shop and […]